The Political Economy of Communication: Rethinking and RenewalSAGE Publications, 14 Οκτ 1996 - 320 σελίδες This definitive, critical overview of the discipline explains in detail the analytical tools that political economy can apply to today's increasingly global and technological information society. Vincent Mosco defines political economy by its focus on the relationship between the production, distribution and consumption of communication in historical and cultural context. |
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Σελίδα 148
... audience is the primary commodity of the mass media . According to him , the mass media are constituted out of a process in which media companies produce audiences and deliver them to advertisers . Media pro- gramming is used to attract ...
... audience is the primary commodity of the mass media . According to him , the mass media are constituted out of a process in which media companies produce audiences and deliver them to advertisers . Media pro- gramming is used to attract ...
Σελίδα 149
... audiences work in the traditional sense of the term ( with all of the implications for the labor theory of value ) , it is useful to think about analogies between audience activity and the labor process because the latter is a dynamic ...
... audiences work in the traditional sense of the term ( with all of the implications for the labor theory of value ) , it is useful to think about analogies between audience activity and the labor process because the latter is a dynamic ...
Σελίδα 150
... audience activity is not just like labor but is labor . One result of this is to incur attacks from traditional ... audience as commodity which centers on the audience ratings services . Since ' neither messages nor audiences are ...
... audience activity is not just like labor but is labor . One result of this is to incur attacks from traditional ... audience as commodity which centers on the audience ratings services . Since ' neither messages nor audiences are ...
Περιεχόμενα
Mapping the Political Economy of Communication | 17 |
The Political Economy of Communication | 73 |
1 | 80 |
Πνευματικά δικαιώματα | |
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The Political Economy of Communication: Rethinking and Renewal Vincent Mosco Δεν υπάρχει διαθέσιμη προεπισκόπηση - 1996 |
The Political Economy of Communication: Rethinking and Renewal Vincent Mosco Δεν υπάρχει διαθέσιμη προεπισκόπηση - 1996 |
Συχνά εμφανιζόμενοι όροι και φράσεις
According activity aims alternative American analysis approach argues attention audience broadcasting calls capitalism central chapter commodification commodity companies concentration conception concerns connections consequences constitute corporate create critical critique cultural studies debate defined dependency determined discipline division economists economy of communication examine example exchange field firms forces forms fundamental gender global important individual industry influence institutional intellectual interest labor leading major Marxian Marxism mass means moral movements mutual nature Nevertheless offers organized particularly perspective political economy position practices problems production provides questions range refers reflect regulation relations relationship resistance response result Schiller significant social society space spatialization specific structure suggests taken takes technologies telecommunication television tends term theory thinking tion traditional transformation understanding United University wider