Tourism Research Methods: Integrating Theory with Practice

Εξώφυλλο
Brent W. Ritchie, Peter M. Burns, Catherine A. Palmer
CABI, 1 Ιαν 2005 - 232 σελίδες
There is a heightened attention concerning the nature of the tourism industry and a need for research concerning the economic, social and environmental impacts of tourism. Existing research methods texts are often based on either the business approach or the social science approach to tourism, and often do not provide real world examples of how to plan, implement or analyze tourism related research. This book aims to address this divide by integrating theory with practice through the inclusion of specific tourism research case studies alongside research theory. The book considers a wide range of research issues, approaches, and techniques, with contributions from both experienced and new researchers.
 

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Περιεχόμενα

Reflections on the Practice of Research
1
Objectivities and Personal Perspectives
9
3 Feminist and Gender Perspectives in Leisure and Tourism Research
21
a Multimethod Case Study Approach
37
the Case of Cannibal Tours
49
Using Participant Observation
63
7 Tourism Research Practices and Tourist Geographies
73
the Delphi Technique in Tourism Research
85
11 Longitudinal Research Methods
131
Examining Mass Mediated Tourism Narratives
149
Application to Wildlife Tourism
163
the Use of Focus Groups for Cognitive Consumer Research in Tourism
179
15 Content Analysis
191
16 Using Cluster Analysis to Segment a Sample of Australian Ecotourists
211
17 The Future of Tourism Research
221
Index
231

a Focus on Qualitative Techniques
99
the Case of Lunn Poly
119

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Brent W. Ritchie teaches at the University of Queensland, Australia.

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